According to BrightEdge, over 50% of the trackable traffic on a website comes from organic search. More and more businesses are focusing on their SEO, and brands and agencies spent an average of $79.27 billion on SEO in 2020, just in the US.
But with the increasing demand, SEO has got even more complex than before. And businesses rely on agencies to perform white label SEO services. Therefore, SEO reselling is turning out to be a lucrative business.
What is SEO Reselling or White Label SEO Services?
When an SEO agency resells its services to other agencies without branding them, we know it as SEO reselling or white-labeled SEO services. White-labeled SEO services can include a white label dashboard, white label reporting, and customer support apart from the essential SEO services like keyword research, link building, and website audits.
4 Steps to Resell SEO Services
Step 1: Do your Prep Work
Before you resell SEO services, you need to get some basics out of the way to ensure your success. And the first thing you need to do is get the essential prep work done to boost your sales.
- Make a website for your agency where people looking for you online can find you easily.
- Form a network of people whom you think can benefit from your SEO services and approach them. Consider whether they are from the same niche and how your services can help them. Prepare in advance for their questions and keep a polite approach.
Step 2: Find a White Label SEO Partner
The right SEO partner can make or break your SEO reselling plans. Hence you must find a partner that ticks all the below-mentioned points.
- Find a white label SEO partner who has experience in the field and thoroughly knows the ins and outs of SEO.
- They must be transparent to form a long-term working relationship.
- They should fit in your budget but don’t compromise on quality to save money.
Step 3: Develop a Comprehensive Selling Experience
Simply selling high-quality services won’t cut it in today’s competitive world. You need to have a well-thought advertising and sales strategy in place for things to work out.
- Focus on improving your social media presence through paid and organic means.
- Impress your clients with impressive case studies, testimonials, and business research.
- Make it easier for your clients to reach you through phones, emails, and other online and offline means. Always respond to client queries timely.
- Deliver SEO services with high-quality and ensure that they help your client grow.
Step 4: Retain Your Clients with Post-Sale Experience
All good business people know sales does not end at providing services and getting the money. You need to ensure you provide after-sales support to your clients. And to make your clients stay, do these five things.
- Provide excellent services
- Don’t oversell your business.
- Don’t pester them with unnecessary packages and deals.
- Don’t let them forget you. A nudge here and there can make all the difference.
- Make them feel special.
Get started with DashClicks today!
If you are looking for a white label SEO reseller to kick start SEO reselling, DashClicks is your one-stop destination. Our onboarding and fulfillment are efficient and straightforward. And our white label dashboard makes everything easier to manage. You can start scaling today by logging in to our website.
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